YOBOYBJ is a twenty-year-old artist from the Eastside of Cleveland (Up The Way), making motivational music relatable to young adults. "Just the responsibility of wanting to see my people have a better life and making sure my family has a better life, I went ahead and accepted that responsibility young, and it's paying off. That was really the only goal." YoBoyBJ hopes his music will inspire his listeners to become successful in whatever they choose to do in life. It's about getting themselves and their families out of the reckless conditions they're currently living in.